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आयुर्वेद

Āyurveda · The knowledge of life

Rooted in Ayurveda.Designed for today.

Philosophy

A system builton balance.

Ayurveda — from the Sanskrit ayus, life, and veda, knowledge — is one of the world's oldest traditions of wellbeing, developed in India over thousands of years.

At its heart is a simple idea: that good health is a state of balance, between body and mind, and between ourselves and the world around us — the food we eat, the seasons, the rhythm of the day.

Rather than a set of cures, it offers a way of living: small, steady habits repeated daily.

The three doshas

Everyone is a unique balance.

Ayurveda describes three energies, or doshas, present in all of us in different proportions. Understanding yours is a starting point — not a label.

प्रकृतिPrakṛti, meaning your own nature

Air & space

Vataवात

Movement, creativity and change.

Fire & water

Pittaपित्त

Digestion, focus and drive.

Earth & water

Kaphaकफ

Structure, steadiness and calm.

Morning light falling across a ritual tray

Everyday routines

The rhythmof the day.

Dinacharya, the daily routine, is where Ayurveda becomes practical.

दिनचर्याDinacharyā, meaning the daily ritual
  1. Morningप्रातःPrātaḥ

    Wake & warm

    Rise early, drink warm water, move gently. Ayurveda calls this time of day light and clear.

  2. Middayमध्याह्नMadhyāhna

    Eat well

    Make lunch the main meal, when digestion — agni — is traditionally considered strongest.

  3. EveningसायंSāyaṃ

    Slow down

    A lighter dinner, dimmer lights, warm oil on the feet. Prepare the body for rest.

द्रव्यगुणDravyaguṇa, meaning the study of ingredients

The ingredients of Ayurveda

A libraryof living things.

Roots, leaves, fruits, spices, flowers and oils — the classical ingredients of Ayurveda, many of them already in the Indian kitchen.

Each is listed with its Sanskrit name, the part of the plant used and the way it has traditionally been used. Two of them are in our lip balm.

  • Manjistha (Rubia cordifolia)RootIn our lip balm

    Manjistha

    मञ्जिष्ठाMañjiṣṭhāRubia cordifolia

    A climbing madder whose red roots have coloured Ayurvedic beauty preparations for centuries.

  • Ratanjoth (Alkanna tinctoria)RootIn our lip balm

    Ratanjoth

    रत्नज्योतिRatnajyotiAlkanna tinctoria

    Alkanet root, infused into oils and ghee for its deep burgundy colour.

  • Ashwagandha (Withania somnifera)Root

    Ashwagandha

    अश्वगन्धाAśvagandhāWithania somnifera

    Named for the earthy scent of its root. Classed as a rasāyana and traditionally stirred into warm milk.

  • Tulsi (Ocimum tenuiflorum)Leaf

    Tulsi

    तुलसीTulasīOcimum tenuiflorum

    Grown in the courtyard of countless Indian homes and steeped as a fragrant daily tea.

  • Brahmi (Bacopa monnieri)Leaf

    Brahmi

    ब्राह्मीBrāhmīBacopa monnieri

    A creeping wetland herb named after Brahmā, prized in classical texts and in hair oils.

  • Haldi (Curcuma longa)Rhizome

    Haldi

    हरिद्राHaridrāCurcuma longa

    The golden root of Indian kitchens, weddings and ubtan — perhaps Ayurveda's most familiar ingredient.

  • Ginger (Zingiber officinale)Rhizome

    Ginger

    शुण्ठीŚuṇṭhīZingiber officinale

    Called viśvabheṣaja in the classics. Used fresh in cooking and dried in warming blends.

  • Leaf & twig

    Neem

    NimbaAzadirachta indica

    The village tree whose twigs were the original toothbrush and whose leaves scent bathwater.

  • Root

    Shatavari

    ŚatāvarīAsparagus racemosus

    “She who has a hundred roots” — a cooling rasāyana traditionally taken as a powder in milk.

  • Stem

    Guduchi

    GuḍūcīTinospora cordifolia

    A heart-leaved climber also called amṛtā, “the undying”, for its habit of regrowing.

  • Whole plant

    Bhringraj

    BhṛṅgarājaEclipta prostrata

    “King of the bees” — the classic herb of Indian hair oils, slow-cooked into sesame.

  • Root

    Mulethi

    YaṣṭimadhuGlycyrrhiza glabra

    “Honey stick” — a naturally sweet root chewed, steeped and used in face packs.

  • Leaf

    Gotu kola

    MaṇḍūkaparṇīCentella asiatica

    Named for its round, frog-like leaves and eaten as a fresh green across South Asia.

  • Whole plant

    Shankhpushpi

    ŚaṅkhapuṣpīConvolvulus prostratus

    A small herb whose white flowers are shaped like the conch shell, śaṅkha.

  • Bark

    Arjuna

    ArjunaTerminalia arjuna

    A riverside tree named for the hero of the Mahābhārata, its bark simmered in milk.

  • Leaf gel

    Aloe

    KumārīAloe barbadensis

    Its cool, clear gel has long been used straight from the leaf in simple skin rituals.

  • Amla (Phyllanthus emblica)Fruit

    Amla

    आमलकीĀmalakīPhyllanthus emblica

    The sour green fruit at the heart of chyawanprash, and one of the three fruits of triphalā.

  • Fruit

    Haritaki

    HarītakīTerminalia chebula

    Revered in the classics and the second of triphalā's three fruits.

  • Fruit

    Bibhitaki

    BibhītakīTerminalia bellirica

    The third fruit of triphalā, the best-known blend in Ayurveda.

  • Fruit

    Gokshura

    GokṣuraTribulus terrestris

    A spiny fruit named “cow's hoof”, found in many classical formulations.

  • Fruit & seed

    Kokum

    VṛkṣāmlaGarcinia indica

    A Konkan fruit soured into summer drinks; its seed gives a firm, pale butter.

  • Fruit

    Long pepper

    PippalīPiper longum

    India's original pepper, one of the three pungents of trikaṭu.

  • Fruit

    Black pepper

    MaricaPiper nigrum

    The Malabar spice that drew traders across oceans, and a partner to turmeric.

  • Seed

    Cumin

    JīrakaCuminum cyminum

    Tempered in ghee to begin countless Indian dishes; also steeped as jeera water.

  • Seed & leaf

    Coriander

    DhānyakaCoriandrum sativum

    Gentle and citrusy — the seed is ground into masalas, the leaf scattered fresh.

  • Seed

    Fennel

    MiśreyāFoeniculum vulgare

    The sweet seed offered after meals in Indian homes and restaurants.

  • Seed

    Ajwain

    YavānīTrachyspermum ammi

    A small, thyme-scented seed added to parathas, pakoras and old family recipes.

  • Seed pod

    Cardamom

    ElāElettaria cardamomum

    The “queen of spices” from the Western Ghats, crushed into chai and sweets.

  • Bark

    Cinnamon

    TvakCinnamomum verum

    Sweet, warm bark curled into quills, simmered in teas and rice.

  • Flower bud

    Clove

    LavaṅgaSyzygium aromaticum

    A dried flower bud with an intense aroma, used in garam masala and tooth powders.

  • Seed & leaf

    Fenugreek

    MethikāTrigonella foenum-graecum

    Bitter golden seeds and fragrant leaves — kasuri methi — and a classic hair-pack ingredient.

  • Resin

    Asafoetida

    HiṅguFerula assa-foetida

    A pinch of this pungent resin, bloomed in hot oil, gives dal its savoury depth.

  • Stigma

    Saffron

    KuṅkumaCrocus sativus

    Hand-picked threads from Kashmir, the namesake of kumkumādi beauty oils.

  • Heartwood

    Sandalwood

    CandanaSantalum album

    Ground on a stone with water into a cool paste for the forehead and face.

  • Root

    Vetiver

    UśīraChrysopogon zizanioides

    Its roots were woven into khus screens and wetted to scent and cool summer rooms.

  • Petal

    Rose

    ŚatapatrīRosa damascena

    Distilled into rose water and slow-cooked with sugar into gulkand.

  • Flower & leaf

    Hibiscus

    JapāHibiscus rosa-sinensis

    Offered at temples, and crushed into traditional hair oils and rinses.

  • Flower, seed & root

    Lotus

    KamalaNelumbo nucifera

    The flower of Indian art and prayer; its seeds are roasted as makhana.

  • Stamen

    Nagkesar

    NāgakesaraMesua ferrea

    Fragrant golden stamens from a sacred hardwood tree, used in classical blends.

  • Crystal

    Camphor

    KarpūraCinnamomum camphora

    Burned in the evening āratī; its cool aroma is part of every Indian puja.

  • Seed oil

    Sesame oil

    Tila tailaSesamum indicum

    The classic base of Ayurvedic oils — taila itself comes from tila — and of abhyaṅga.

  • Kernel oil

    Coconut oil

    NārikelaCocos nucifera

    Kerala's everyday oil, combed through hair and used as a light cooling base.

  • Cultured butter

    Ghee

    GhṛtaClarified butter

    Slow-clarified butter — lit in lamps, offered in ritual and cooked with herbs.

  • Seed oil

    Almond oil

    VātādaPrunus dulcis

    A soft, light oil — the badam rogan of Indian massage and baby care.

  • Seed oil

    Castor oil

    EraṇḍaRicinus communis

    A thick, glossy oil used for generations on hair, brows and lashes.

  • Seed oil

    Mustard oil

    SarṣapaBrassica juncea

    The pungent oil of North Indian kitchens and winter massage.

  • Wax

    Beeswax

    MadhūcchiṣṭaCera alba

    Melted into oils to make the firm balms and salves of classical preparation.

परम्पराParamparā, meaning an unbroken lineage

Tradition, meet today

Traditional knowledge,thoughtfully made.

Ayurveda was written for a different pace of life. We keep what matters — the herbs, the preparations, the rituals — and rethink everything around it: format, taste, texture and clarity.

Capsules where powders are impractical. Lighter oils that wash out easily. Blends you actually enjoy drinking. And every ingredient listed, in plain language.

The information on this page is for general interest and is not medical advice. Please consult a qualified practitioner for personal health guidance.